BIBBI Parfum, a groundbreaking luxury fragrance brand.

Founded by Swedish-born creative designer Stina Bibbi Seger and co-founded with her husband, Jan Vilhelm Ahlgren, BIBBI Parfum invites you to embark on an unparalleled olfactory adventure, a journey into the depths of the subconscious. 

BIBBI takes you on a blue-coloured, scented journey into the subconscious mind of founder, Stina “Bibbi” Seger. Each scent is inspired by stories and ‘dreamlike’ encounters she had while meditating.

What sets BIBBI Parfum apart is its inspiration drawn from Stina Bibbi Seger’s meditative, subconscious state of mind. The fragrances are not merely scents; they are narratives, stories woven from the threads of her inner world. These imaginative, unisex scents invite everyone to partake in the brand’s unique journey into the subconscious.

”Inspired by the tales and meetings in my meditative state, BIBBI Parfum is a canvas for expressing the intangible,” says Stina Bibbi Seger. ”Our fragrances are bridges to the inner self, inviting you to discover the unforgettable.”

Characterised by an unforgettable, vivid deep Klein-blue aesthetic, BIBBI Parfum marks a bold departure from traditional fragrance offerings. Fusing of artisanal craftsmanship with cutting-edge technology, where ancient philosophies converge with AI, creating an entirely new realm of fragrance experiences.

BIBBI Parfum’s full collection offers a captivating range of nine unique scents, each with their own distinct olfactive category and personality.